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((After a long hiatus, the much loved EvoCity Newspaper is finally back.))

How Does EvoCity Attract Small Businesses?

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When Kim Pietrovich launched his firm Symantec, he knew EvoCity was the ideal place to find the talent he needed to launch his latest security software, Norton. Pietrovich, who funds other small businesses such as coffee shops, says the attractive cost of living in the city and access to "hardworking, intelligent people in a variety of specialities" makes it appealing.

EvoCity is among many cities that are working hard to lure businesses of all sizes, and tempt them to stay where they are. One cannot simply stick to a single formula that will make a city business-friendly. Instead, it is a combination of methods which encourage businesses to set up.

The city is is home to a range thriving start-ups. "EvoCity has a friendly business climate" says Pietrovich, "the Main Street is a densely populated area which is the centre of EvoCity's economy." 

EvoCity is well-known for its generous tax breaks and various other business incentives. However, Jay Jackson, an economic adviser, believes that "the city offers these incentives because it is lacking in good infrastructure and has a limited educated workforce".  Yet, to Pietrovich, everyone deserves a chance in business, "they only need to get the work done" he says. Also, "the low tax rate appeals to companies seeking to maintain foreign trade relationships."

Thomas Redding is the manager of Witz, a financial platform. "Our business is driven by our people," said Redding. "There is a pretty good balance of supply and demand here in EvoCity." EvoCity has a reasonable cost of living with property being valued at $250 a door. "EvoCity is a pretty affordable place to live," said Redding. "It's an attractive place for dozens of potential customers to come."

The government in EvoCity is also helping things along. They are investing in small businesses, particularly the food industry where they offer even bigger tax cuts. This performance-based matching aides the local economy, companies are more comfortable setting up in cities that they know will support their endeavour to turn a profit.


Published 18/07/16
Submitted By Pierre El Daher

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Great work and writing.